The demand for coastal cities in Georgia is constantly growing, especially during the summer season, which directly affects both the real estate market and tourist and investment activity. If in the past the main attention was paid to Batumi and Kobuleti, today the eyes of investors and buyers have increasingly switched to relatively quiet, ecologically clean and promising locations. This is exactly how Shekvetili is being formed - a settlement that successfully combines natural tranquility, infrastructural development and investment opportunities.

Shekvetili is located on the Black Sea coast, between Ozurgeti and Kobuleti, which gives it a strategically advantageous location. The climate here is characteristically warm for a seaside resort, although less humid, which makes it a desirable destination for both living and recreation. The main advantages include:

• Natural greenery and ecological cleanliness - Shekvetili is surrounded by coniferous forests, which makes the air refreshing;
• Peace and less noise - unlike Batumi, there is no active urban traffic and noise here, which makes it an ideal place for lovers of quiet relaxation and life;
• Rapidly growing infrastructure - in recent years, new roads, cafes, restaurants, a boulevard have been built, and additional projects are planned in the near future, including residential complexes and tourist infrastructure;
• Black Sea Arena and Park - the largest amphitheater in the region and a unique dendrological park, which attracts visitors from all over Georgia.

Over the past 3-5 years, Shekvetili has clearly seen an upward trend in the real estate market. Investors and buyers believe that today it is possible to purchase property in Shekvetili at a relatively low price, which is a profitable position for the future. In particular, in 2020, the cost of 1 m² of an apartment fluctuated within the range of 700-850 dollars, and by 2024 it had already increased in price and reached 1000-1200 dollars, which means an increase of approximately 30-40%.

As of 2025, several key trends have emerged in the custom-made market:

• Increasing demand for premium-class housing - modern apartments with sea views, protected areas and fully equipped infrastructure are coming to the fore;
• Growing interest among foreign investors - along with the growth of tourism potential, the appearance of international market players is already being noted;
• Municipal support and projects - local authorities are encouraging investments in the region, which provides an additional incentive for development.

Shekvetili is no longer just a small settlement on the Black Sea coast - it has become a rapidly developing, strategically important resort, where purchasing real estate is a smart and profitable move. Low entry prices, growing demand, tourist development and natural beauty create a unique synthesis that offers investors sustainable and growing potential.